I started License To Live to give people permission to do the things they typically feel inhibited to do and to say the things that are on their mind but are afraid to share. Originally, it was simply a way to encourage people to live and enjoy their lives in exactly the way they wanted. I later realized that this permission and encouragement were not only good for the soul, but they also helped to foster creativity, innovation and discovery because it helped remove people's barriers to expression. The idea is simple: create and distribute Licenses which give people permission to do and say anything they want.

The Licenses are designed to help people do the kinds of things they typically feel inhibited to do. The truth is that we live in a world packed with social guidelines that are completely ridiculous. Why aren't you more impulsive? Why don't you say what you really think instead of going with the crowd? Why don't you trust your instincts? Why don't you stand your ground when someone disagrees with you? Why do you have to act your age? Why don't you chase your dreams? Why don't you break out dancing on the subway when your favourite song comes on your iPod? What are you afraid of?

Think about how silly these social guidelines are and how funny it is that we all follow them. I thought we stopped bowing to peer-pressure in high school! Sadly, grown men and women every day are living their lives the way they are told to live...by their friends, their jobs, by society's rules. Let's move on people.

Now that you've realized how silly these things are, it's time to laugh at them and start living. Free yourself from the pressure of conformity, throw away the chains of social constraint, and begin living your life with the freedoms you always had. Give yourself a License to do anything you want. Or better, give one to someone else!